During one or more shopping sprees online, many shopping sites have no doubt made you want to buy one item of another in the form of recommendations. These recommendations are taken from the items you have visited frequently. The question many retailers and customers want answered is how can you make the same kind of opportunity found online that lets you get recommendation of some products you would find useful possible from a physical store? How can retailers make shopping for their consumers more engaging and keep it personal and most importantly, increase the sales? How can the retail construction service help retailers get more clients? Cloudtags offer a solution to these problems allows the retailer to understand their customer better.

According to Ollie Bath, the co- founder of CloudTags and the managing director in the UK, cloud tags provide a way to connect retail stores. The technology allows retailers to create a digital experience for their customers even in their physical retail stores. “The technology allows the retailer to know who their customers are and how interested they are in particular products. The retailer can the use this information to make the shopping experience more productive, personal and meaningful for the client. It is a great technology that can be used both in the store and online”.

This Retail construction service digital technology works by providing the customer with a tablet in-store and tagging the products in the store with NFC chips The tablets can then be used by customers to access meaningful content about the products and services being offered in the store by taping on the products. The information can be inventory levels, product reviews, videos on the products and any other product information the clients may need. Once the customer has found things in the store that they like, they can make a list and email that to themselves. They can also make the list and review it later on when they get home. This email functionality allows customers to enter their email address in the tablet. This action allows the retailer to capture the intent and progress of each item at the product level. It can also be used to tell the online and offline shopping behaviors of the clients that visit the store.

The technology is not just about putting random tables in the store; it is about creating a new marketing strategy for the retailers. There has been seen to be a lot of untapped opportunities especially from stores that sell the much more expensive items. Buying these items requires a customer to put in more considerations and think hard and deep about buying. For this reason, these stores do not sell as much as stores with a mixture of cheaper and the more expensive items like supermarkets.

CloudTags, working together with the contractors, creates an opportunity for the retailers to keep in touch with clients who walked in the store, looked through the items and did not buy. The technology says that by walking in, these clients showed intent and that means that they could convert into buyers down the line if the retailer will keep in touch. The retail store is therefore turned into a marketing channel.

When it comes to choosing a career path there are many ways you can go. Becoming an SEO professional as it obvious perks and for those who get a head start in the industry can find it easier to succeed and keep up with this ever changing job position. But, what exactly does is an SEO career entail, and how can you get started in this career? Contact us

 

What Is An SEO professional?

 

A SEO professional or search engine optimization specialist, is an individual who will analyze, review and implement changes into a website (usually a company or business website) to increase their ranking on search engines. They maximize the traffic flow to a specific website by getting the websites to rank in the top results of search engines. SEO professional need to have a number of useful skills that will make them successful at this type of profession.

 

Skills Every SEO Expert Should Possess:

 

You need to have a clear understanding of marketing. While many people have the misconception that SEO entails a lot of programming and technical work it primarily focuses on marketing. The more knowledge you have around different marketing strategies and plans, the more successful you can become as an SEO professional.

 

Content can be a huge driving force in SEO and quality content is ranking higher than content that is filled with keywords so you need to have some writing skills in your arsenal of skills. Being able to research is also a highly useful skill you will need to possess. Not just in creating content but in know the best keywords/phrases to use and understanding the target market better.

 

Have an understanding of a variety of technical skills will also boost your career. While you need to know how to write quality content and understand marketing you also need to be able to perform some technical task that will increase your SEO efforts. From HTML coding to understanding server languages and configuration it is best to have the basic understanding of some of these technical areas.

 

To be successful you will need to be a problem solver and not be afraid to make decisions. This means you will need to be creative as well. You need to be able to come up with unique idea in marketing strategies, content, slogans and many other areas that can get more eyes on the business you are working for.

 

How Can You Get A Start In An SEO Career?

 

While it may seem like a lot to learn and understand to become an SEO professional it can be done quite easily. You want to begin by first have a basic understand of what exactly all these skills set entail and just how they can be useful in your SEO business. While you may not be able to master all the skills at first you can begin by master one and slow gain more as you go. A number of SEO experts began their careers as freelance writers or web designers. This taught the useful skills of keyword placement and how to create quality content. Start with one skill set and gain all the technical understandings of it and soon you will be able to perform a wide range of SEO jobs.